Hello dear friends of idol, especially to our ever-loyal fans and to the VTubing community:
2022 has been a wild year for us at idol: from the time we debuted our idolHE generation to the recent idol E-Sekai unit, the number of our fans and supporters have significantly grown over the past few months, and we are more than grateful for it. If not for our supporters, we wouldn’t be able to bring you the best of what VTubing has to offer.
This 2023, idol aims to churn out more opportunities for our talents, and we can’t wait to show them all to you! For now, we need to give our recent updates on the current happenings in the agency, with the goal of being more transparent to our fans.
On launching a new English-speaking VTuber project
Our idolHE generation, being the first of our VTuber groups, has been integral in keeping the message of idol: VTubing representation across all geographical locations. As months have passed by, we have long pondered on how we can further expand this generation while at the same time representing the diversity of our fans, who come from across the world.
To better reflect the importance of our idolHE generation, we currently call them as the “idol Origin” generation, signifying the unit’s importance in the making of idol’s foundation. But that’s not all: we believe idol Origin can reach more heights.
And with that, idol is planning to rebut the idol Origin lineup under a new English-centric project, which we are currently in the process of conceptualizing. Said rebrand aims at featuring more unique opportunities and creatives for our talents that is unlike our existing lineup. While we don’t have a name for said project yet, we believe that this move will help idol Origins reach more audiences, and add to our ever-diverse fanbase.
Until then, look out for announcements from our end on our official online channels!
On graduations and creative differences
Despite the great things idol has achieved in 2022, the agency also acknowledges the recent graduation of our talents Emi Suika (November 11) and Neo Sparkles (December 31). Despite the short time they have spent with the agency, we recognize the effort and creativity they have laid out for their fans, and up until now, really appreciate the impact they have left.
With that in mind, we want to clear the air by saying that idol is not going in the direction of leaving the original idolHE generation. In fact, we aim at providing equal opportunities and long-term strategies for both of our VTuber generations, as we believe in their individual strengths and creative prowess that will surely work with fans.
In addition, our past talents have graduated as well due to their desire to not renew their contracts with us. Despite always pushing our talent-first work mantra, we understand that we are bound to have differences in direction and strategy, and we respect that as well. We believe in the capabilities of our own talents, and we gladly support them in their next page and milestone.
As a talent-first agency, the welfare of the talent always goes first, and we are very much understanding of them. As we are currently in the process of doing the redebut initiative for our talents, both them and the agency will require a level of commitment which will ensure not just the benefit of the talents but also to ensure the growth and success of this project.
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In the end, idol has been very much thankful for the unwavering support the fans had given to us, and we will make sure to keep on improving our content offering, and being supportive to our talents as always.
Up until then, we hope to continue supporting our work and cheering on to our talents for the wonderful work they have done.
Till the next update!
Aviel Basin
CEO, idol
